Wedding Lingerie booms in India

Posted on May 7 2013 - 5:35pm by Lingerie Lover

Change is for good, indeed. With people thinking of lingerie as a taboo to an all new era where it’s no more even called lingerie but is Intimate Apparel. On April 2, 2013, online designer lingerie store launched their sensual fleet of Wedding Lingerie specially crafted for the Great Indian brides to-be titled ‘Indian Wedding Lingerie Collection’. ShopImagine has been a pioneer in the e-commerce section for Indian Lingerie with an ace collection which has made shopping for intimate apparel a pleasure. One of their other greatest successes was the French designed luxury lingerie collection.

Bridal Intimate apparel

The ‘Indian Wedding Lingerie’ collection is inclusive of luxury wear bras, panties and nightwear made in the panache fabric of lace and satin. This first hit in the Indian market showcased in Pune on May 6, 2013 promises to transit a women from her carefree and leisure world to a sensual and a poised world of womanhood with their variety of intimate apparel which is are an arousing make of bridal lingerie. Their range of bridal lingerie is a complete package with the perfect attires for the bachelorette, the bride and the married woman. The systematized site has a wide range starting from pre-wedding, Wedding and the post-wedding attire section on their online store.


“Lingerie is an integral part of a woman’s wedding trousseau. However, it is a much neglected segment in the otherwise booming Indian wedding market, with most options being either sleazy, over-the-top expensive or too westernized.” States Hina Sajya, the Executive Partner for This store offers one such striking feature that left us jaw-dropped wherein any customer can register for an absolutely free-of-cost video chat session with a ShopImagine Lingerie Stylist to get any professional assistance they require in styling their wedding lingerie wardrobe; indeed extraordinary. Another beautiful feature is that they pack your buy in very attractive trousseau gift-boxes which leaves the customers tempted for more than ever.

latest collection

This gorgeous collection is available online on indian wedding-lingerie. The simplest payment method of cash on delivery is also available for all the ShopImagine customers. Free shipping plus a 15day refund/exchange policy plus a gift-packaging option for all destinations across India; this is just an overdose of delight. Looking at this collection was one of the biggest sigh of relief as finally we have our own Indian Intimate Apparel which surpasses the expectations of the Indian masses and globalises the wedding affair into a different league altogether.

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